Quote:
| Originally Posted by FailingEnterpriseAdmin I disagree. Customer service is a significant differentiator between rental car companies. I'm gladly paying a higher daily rate at a non-ERAC company because I get such excellent customer service there and such bad service at Enterprise. For some customers, price may be all that matters. For "road warrior" customers, service is far more important. Admin |
Admin,
You actually nailed. You got the WHOLE POINT FOR ESQI. In a market where the product is the same, a customer will go for value and service. If they are treated better, they will have no issue paying a slightly higher price. Amazing Admin, it truly is. Now if they would only live by their words...........................what a great dream that is.
GUNIT