[TW-F Blows]

1. Our brand is the most valuable thing we own.....Just like "Edsel" and "New Coke" were valuable brands....

2. Personal honesty and integrity are the foundation of our success (But that doesn't include holding contracts open, hiding cars, stealing deals, or any of the other shady things some do to get ahead at the big "E."

3. Customer service is our way of life. And, yes, a Sentra is a mid size car, and honest, your minivan you had reserved came back damaged. Also, you don't NEED pack, but here's why you should WANT it....

4. Enterprise is a fun and friendly place, where teamwork rules.(except if you have 10 deals in the next hour, but the numb nut manager closest to you won't help with any of their 8 cars because they have 8 reservations for the REST OF THE DAY!)

5. We work hard and reward hard work. That is, if you make sure you kiss up to the right fools and stay in good with at least 2 levels above you. And no one has ever gotten ahead at Enterprise by sleeping around. That's never happened....

6. Great things happen when we listen....to our customers and to each other....like when a dealership says "I am not paying more than $X per day for rentals" and a level 3, under pressure for growth, says "Thank you, may I have another!" (But hey, $18 per day is great for a car...in 1986)

7. We strenghten our communities, neighborhood by neighborhood. As long as there is a photographer and reporter to put it in the local paper, that is!

8. Our doors are open (after we show you the door...)

Anybody out there have their own take on the core values?